GA4 Consultant
If you can't trust your data, you can't trust your marketing decisions. Yet many Google Analytics 4 setups are missing purchases, double-counting conversions or tracking nothing useful at all.
I'm a freelance GA4 consultant and ex-Googler. I set up, audit and fix Google Analytics 4 for ecommerce brands and lead generation businesses, so you know exactly where your sales and leads come from.
GA4 Services
Accurate tracking and reporting that actually helps you make decisions.
Setup & Audit
GA4 property setup or a full audit of your existing configuration, including data streams, filters, cross-domain tracking, consent mode and data retention.
Ecommerce & Conversions
Ecommerce events from product views to purchases, plus lead, call and form conversions, set up with Google Tag Manager and linked to Google Ads.
Reporting & Insight
Clear Looker Studio dashboards and plain-English reporting on channels, products, funnels and customer behaviour.
GA4 for Shopify & Lead Generation
For Shopify brands, I make sure your Google & YouTube app, pixels and checkout tracking report purchases accurately, and that GA4, Google Ads and Meta are measuring the same sales.
For service businesses, I track calls, form submissions and quote requests, and can feed qualified leads back into Google Ads so bidding optimises for real jobs.
Analytics, Search Console & AI
GA4 works best alongside Google Search Console for organic insight. I also use AI to turn analytics data into faster, clearer insights.
Book a free 30-minute call or get a free GA4 tracking audit.
GA4 Consultant FAQs
What does a GA4 consultant do?
I set up, audit and fix Google Analytics 4, including ecommerce and conversion tracking, Google Tag Manager, consent mode and reporting, so your data is accurate and useful.
Why doesn't GA4 match my Shopify sales?
Common causes include consent and ad blockers, missing or duplicate purchase events, checkout tracking issues and attribution differences. A tracking audit identifies and fixes what can be fixed.
Can you track phone calls and form leads in GA4?
Yes. I set up tracking for calls, form submissions and quote requests, and can connect them to Google Ads.
Do you build reporting dashboards?
Yes. I build Looker Studio dashboards that pull together GA4, Google Ads and other data in a clear, plain-English format.
Tools & platforms I specialise in: Tools & Platforms | Google Ads Consultant | Google Merchant Center Specialist | Meta Ads Specialist | TikTok Ads Specialist | Klaviyo Expert | Shopify Email Expert | Awin Affiliate Expert | Shopify Partner | Google Search Console Specialist
Sectors I cover: Sectors I Cover | Home Services Lead Generation | Fashion Ecommerce Marketing | Footwear Ecommerce Marketing | Jewellery Ecommerce Marketing | Baby & Kids Ecommerce Marketing | Toy Ecommerce Marketing
